Your reps write it.
We squeeze it out.

AI-powered HubSpot apps that read every call, email, and note, then turn raw activity into structured CRM data, reactivation campaigns, and health scores.

CRM Health Score
SmartFields filled 847
Leads reactivated 126
Stale deals flagged 34
Empty fields caught 2,391
Portal fitness 73%
40%
of leads never get a follow-up in most CRMs
25%
of rep time wasted on avoidable manual data entry
$200K+
recoverable pipeline hiding in the average portal
The Problem

Your CRM is full of gold. Nobody's mining it.

Reps log calls, send emails, take notes. That information stays buried in timeline activity, never becoming the structured data your pipeline depends on.

Invisible Data

Budget, timeline, competitor mentions, next steps. All said on calls. None of it makes it into CRM properties.

Cold Leads Rot

Deals go dark and nobody flags them. By the time someone notices, the buyer moved on months ago.

Data Decay

Empty fields compound. Stale deals pile up. Your 3x pipeline coverage is really 1x once you account for the rot.

The Apps

Three apps. Zero tab switching.

Each one lives inside HubSpot. Install from the Marketplace in seconds.

App 01

SmartFields AI

Reads timeline activity and squeezes out the CRM property values hiding inside. Call transcripts, email threads, meeting notes, all parsed into structured fields automatically.

  • Parses calls, emails, notes, meetings
  • Auto-fills budget, timeline, competitor fields
  • Zero manual data entry from reps
App 02

Reactivation Engine

Finds cold and lost leads in your pipeline, then generates personalized comeback emails using their full CRM history. Every message references what actually happened.

  • Scans for dormant leads automatically
  • Generates context-aware re-engagement emails
  • Uses CRM history for personalization
App 03

CRM Health Monitor

Scans your entire portal for data rot. Empty fields, stale deals, missed opportunities. Produces a fitness score so you know exactly where your data is breaking down.

  • Portal-wide data quality scan
  • Identifies empty fields and stale deals
  • CRM fitness score with drill-down

Stop paying consultants to find what your CRM already knows.

Built by a team that spent 7 years doing this work manually across 100+ B2B companies. Portal Juice is every pattern they found, shipped as software.